Technavio forecasts that the Video Streaming Market will reach USD 532.5 billion by 2028, with a CAGR of 26.07% from 2023. The market's growth is primarily driven by heightened demand for versatile encoders, an increase in live-streamed content, and advancements in video streaming technology. This sector is undergoing significant changes, revolutionizing how content is consumed and experienced globally. Key growth factors include brand evolution, regulatory influences, consumer trends, and impacts from related industries such as tourism and gaming consoles. The shift from analog to digital broadcasting and the rising number of smartphone and internet users are projected to further enhance market growth.

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