Technavio projects the Saffron Market will grow by USD 225 million, expanding at a CAGR of 8.09% from 2023 to 2028. This growth is largely attributed to the rising demand for saffron in the pharmaceutical and cosmetics industries, where its diverse applications are being increasingly recognized. Alongside this, a growing awareness of saffron’s health benefits is fueling its use in both traditional and modern medicinal practices. The cosmetic sector, in particular, is leveraging saffron's anti-aging and skin-enhancing properties, boosting its popularity in skincare and beauty formulations. A parallel shift in consumer preferences toward organic and natural products is contributing to the demand for saffron-based items. As more consumers embrace sustainable and wellness-oriented lifestyles, the demand for saffron is expected to continue to rise, prompting businesses to prioritize high-quality saffron in their product offerings.

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