The Pea Protein Market is expected to grow by USD 272 million at a CAGR of 14.16% from 2023 to 2028. Sourced from yellow peas, this protein has gained momentum in the food and beverage sector for its high protein content and nutritional benefits. The increasing shift toward plant-based eating habits and the preference for clean ingredients have accelerated market growth. AI and machine learning technologies are being utilized to optimize pea cultivation and stabilize protein content. However, the market faces challenges such as climate change, import delays, and fluctuations in prices. Companies are addressing these issues by developing pea protein in dry and powdered forms, which ensures consistency in product formulation. Moreover, innovations focused on extending shelf life and reducing spoilage are paving the way for more efficient market expansion.

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