Technavio projects that the Global Ketogenic Diet Market will grow to USD 4.74 billion by 2028, driven by a 7.7% CAGR. The increasing popularity of ketogenic diets as a solution for weight management and its efficacy in combating obesity is fueling this market growth. Retailers and online platforms are expanding their keto-friendly product offerings, making these products more accessible to health-conscious consumers. The demand for keto supplements, particularly MCT oils and exogenous ketones, is also on the rise. North America is expected to lead the global market, owing to growing health awareness and rising obesity rates, positioning the ketogenic diet as a preferred choice for healthy living and weight loss.

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