Technavio projects the Frozen Food Market to grow by USD 150 billion at a CAGR of 8.09% from 2023 to 2028. Retailers are expanding their frozen food offerings to satisfy rising consumer demand, particularly for vegan products. As plant-based diets gain popularity, more consumers are turning to vegan options, and retail shelves are filling with plant-based burgers, dairy-free ice creams, and nutrient-rich vegetable dishes. This shift aligns with a broader focus on healthier eating and convenience. By offering an array of innovative vegan products, retailers are catering to the preferences of health-conscious shoppers and those with dietary restrictions, positioning themselves to thrive in this evolving market.

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